CCPA Compliance with
GTB Technologies®

 

CCPA Compliance Overview

What is California Consumer Privacy Act (CCPA)? CCPA is a U.S. state-level privacy law that gives California residents greater visibility and control over how their personal information is collected and used. It emphasizes transparency on how organizational access to personal information is handled, as well as accountability and reasonable data privacy and protection techniques.

Why It Matters

CCPA has been an essential benchmark for privacy protections across the United States. Firms in its realm have a duty not just to honour consumer rights but also to ensure their use of personal information is both safe and ethical. Information visibility/data governance and security shortcomings such as missed data visibility, governance, or security gaps could expose organizations to increased regulatory exposure and reputational risk, particularly as privacy enforcement continues to expand.

Core Focus Areas

CCPA focuses on transparency in data collection and use, effectiveness of response in engaging consumer rights requests and safeguards for consumer rights requests, and protections of personal data. This extends to the access-to-deletion-to-opt-out requests, and record-keeping of the procedures and processes that make sure that privacy operations are auditable and continuous.

Next Steps

Organizations that are assessing their CCPA standing are usually thinking about improving visibility about places where personal data resides, how to improve oversight and security controls, and the extent to which consumer requests can be handled properly and within required timeframes.

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Strengthen Your Security Compliance

Feel free to contact us to continue the conversation.

If you would like to learn more about how GTB Technologies supports organizations in strengthening data security practices aligned with CCPA requirements.